Reflective athletic apparel
Invisible by day.
Undeniable
by night.
VYRE builds blacked-out running gear with engineered reflective detail. In daylight it reads as clean, tonal streetwear. Hit it with a headlight and the whole design ignites.
The collection / FW26
Built for the night shift
Tip — hover any piece to flash-test the print · tap it for the full story
The night shift
The city empties.
You don't.
Some runs only happen after dark — when the streets go quiet, the air drops, and the only light left is the one that finds you. VYRE is made for that hour.
No neon vests. No clip-on blinkers. The reflective element is the design itself — lightning, grids, waves — printed in glass-bead ink that throws light straight back at its source. To a driver, you light up. To everyone else, you just look good.
Shop night-ready gearThrough the windshield
A driver sees you
blocks early
Same street. Same low beams. 28 mph. The only thing changing is the distance — and from the first frame, the print is already answering the headlights.
Seen, measured
Style that gets you home
Distance at which retroreflective detail reads in low-beam headlights — versus roughly 55 ft for plain dark fabric.
Reflective placement across front, back, and movement points, so you register from every angle of approach.
Vests, armbands, or clip-on lights required. The print is the safety system — and the statement.
Under the print